10 Easy SEO Tips for Optimizing Your Blog Posts
When it comes to SEO, just the sheer number of terms can be daunting…there’s on-page SEO, off-page SEO, technical SEO… Local SEO, mobile SEO…. Then there’s paid search and organic search…what does it all mean!? If SEO overwhelms or confuses you, you’re not alone. But optimizing your site for search engines doesn’t have to be […]
How to Use CTAs in Your Marketing to Increase Conversions
A call-to-action (CTA) is one of the most powerful marketing tools at your disposal. The CTA is your chance to get the user to interact with your business in a specific way. Are you using CTAs to turn website visitors into leads and get more conversions? You should be. How to Use CTAs to Get […]
4 Reasons We Love Being SEO Consultants in Charlotte
As SEO consultants, our #1 goal is to attract more clients to your business. We love working with brands across the country and the globe (thanks, internet!) But as a Charlotte-based SEO consultancy, we have a soft spot for companies based right here at home that want to gain more leads and traffic through SEO […]
Is Paid Search Worth It? Paid Search vs Organic Search
If you’re a marketer or business owner, you’ve probably asked yourself at least once: should I focus more on organic SEO or paid search? A lot of people wonder about the difference between paid search vs. organic search and what’s best for growing your business. And the answer is—you need both. Paid search (aka SEM […]
3 Strategies for Building High-Quality Backlinks
Is link building part of your SEO strategy? It should be. Building high-quality links back to your website can improve your SERP (search engine results page) ranking and overall SEO. Link building is a great way to promote traffic to your website, build authority with your customers, and nurture relationships in your industry. I’m going […]
5 Things You Can Do Right Now to Boost Your Conversion Rates
At first, I was going to call this post “Top 5 Missed Opportunities for More Conversions Online” and I was going to write it based on my experience helping business owners with their SEO… But I’m a positive person so I decided to go ahead and flip the script. Instead of mistakes, I want to […]
3 Quick Tips To Help You Increase Leads During COVID-19
Has your digital presence changed since COVID-19? Has your need for a high-performing website not been more important than ever? In a couple of months’ time, everyone’s life has changed drastically. You’ve heard this before. Think about everything that’s now virtual in 2020….. School? Virtual Sports? Virtual. Initial consultations? Virtual. Office meetings? Virtual. Church? Virtual. […]
What is Google Search Console?
If you have a website of any kind, you may have heard of Google Search Console. If you’re new to this tool or you’re curious how it can help your business, keep reading. Google Search Console is a free service from Google that lets you learn about your website – overall performance, how the search […]
A Multifaceted Approach to SEO
For many business owners, SEO strategy is complex and confusing. What does “SEO strategy” even mean? How do I get more traffic to my site? What keywords do I use? These are great questions. And unfortunately, having great SEO takes more than just using the right keywords. Getting more traffic to your website takes a […]
How to Optimize Your Website and Get More Leads
Are you hoping to generate more leads from your website? Of course you are. If you’re not an ecommerce site selling products directly online, the main goal for your site is most likely to generate leads. Every website is a potential channel for revenue. But to create a steady stream of prospects that you can […]
